Mission, Vision, and Values

Our Mission is simple and powerful: We help IT professionals to be more successful on the business side of their business.

This mission is built on my personal Values and Principles:

• Honesty, Integrity
• Fairness
• Good Personal Relationships
• Healthy Life/Long Life
• Helping Others

My personal motivations are:

• Accomplish things
• Relax
• Heal
• Help my family and other people
• Grow personally and professionally

Code of Ethics

Small Biz Thoughts (Great Little Book, IT Service Provider University, SBT, SMB Community Podcast, etc.) is fundamentally a company designed around the concept of helping others to be successful. We literally exist to help as many people as possible to be successful. To that end, we have adopted the following Code of Ethics to drive our behavior and interactions inside and outside our company.

We are honest. In our work with clients, prospects, and strangers, we are committed to honesty at all levels. This drives several elements of our behavior.

We are competent. That means we know what we’re doing, or we don’t do it. It also means that we are constantly dedicated to learning new things. We are committed to never-ending education in a world that is always changing.

We only work with people we like. This includes employees, clients, vendors, distributor, advertisers, etc. We treat everyone with respect, both publicly and behind closed doors. In turn, we insist that the people we work with treat us and others with respect.

We are committed to work-life balance. Relax Focus Succeed. We certainly work hard, but we are committed to giving our employees time to relax, charge their batteries, and then come back to work with renewed creativity and productivity.

We are fair, professional, and compassionate. This is a bit like the “golden rule” of a service business. We treat everyone (employees, clients, vendors, etc.) as we would like to be treated. We remember every day that we are people working with people.

We are committed to Diversity, Equity, and Inclusion. Of course we work hard not to discriminate. But beyond that, we are committed to making everyone feel welcome to show up as their whole selves. This approach welcomes a great variety of “different-ness” and creativity to work its way into our daily operations.